Grolsch

BACK TO PROJECTS

Mini Fridge
Did you miss an important goal because you had to refill your beer just at the critical moment? That is a pity, especially during a World Cup match. For the 2014 FIFA World Cup, Grolsch sought to avoid this problem and asked Incentive Europe to design and produce a mini fridge which would easily fit in the living room. Next to the fact that these mini-fridges could be bought in the Grolsch web shop, it was also part of a give-away action. Every single hour from May 26 till June 6 a customer  got the chance of winning the mini-fridge.

Let`s work together